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Return on Investment (ROI) is an important KPI for any organisation.

You want to make sure that the effort you’re putting in, the changes you’re implementing and decisions you’re making are generating returns for your business.

Organisations that use data to drive their decisions, understand that using data effectively can have a significant impact on an organisation’s ROI. When you’re able to use your data to generate the right reports at the right time, teams are able to adapt more swiftly to changes and make decisions that will drive increased revenue and ROI.

However, for many organisations, using their data effectively is still a struggle. Data is housed in silos and any results generated from the analysis may be difficult to understand. 

With advanced analytics and visualisation capabilities, Tableau can help your organisation get better insights faster, and drive increased ROI.

Here’s how:

FIRN Analytics is proud to be a third time sponsor of the Corinium: Chief Data Analytics Officer Conference.

This conference is a highly regarded exhibition dedicated to data and analytics, and will be held in Auckland on the 5th-7th November at the Hilton Auckland.

This year the summit will include keynotes focused on Ethical and Responsible AI, Sight Based Decision Making, Robust and Transparent Governance, as well as other hot topics in the world of analytics.

Excel has been used for years by organisations to perform data analysis. At a glance it seems like the perfect tool. You’re able to manipulate data, run calculations and then create charts and graphs to visually present your findings.

Tableau in comparison is a relatively new tool, and to the uninitiated, offers many of the same features and capabilities as Excel. Both are used for data analysis and generate easy to understand data visualisations. 

However, there are a few distinct differences between the two tools.

FIRN Analytics hosted its Modern Data Analytics Breakfast event, alongside partners Fivetran and Tableau Software.

The event was held in Auckland CBD and saw many attendees from across different organisations show up to find out more about Fivetran and Tableau.

In today’s competitive environment it’s crucial that business decisions are accurate and driven by up-to-date data. Organisations need fast access to insights, and those insights need to be 

accessible to more and more people. For this, you need effective data analytics.

Data analytics helps you turn raw data into actionable insights. It reveals trends and metrics that would otherwise be lost in the mass of information. It encompasses a diverse range of analytical techniques with the end goal of improving business operations – whether this is through increased efficiencies or a better understanding of customer behaviour.

With more data and data sources becoming available, you may be wondering how you can improve your data analysis and uncover deeper and more useful insights, fast?

Here, we’ll share some of the ways in which Tableau can help you take your data analysis from good to great.

FIRN Analytics often host a Visual Analytics Meetup and it is definitely worth attending!

I am one of the hosts of the event and enjoy sharing what I've learned about Tableau and hearing other people's questions and insights.

What do we cover in a Visual Analytics Meetup you may ask? Read more to see what we would cover in a typical meetup...

So  you are looking at becoming a Tableau Desktop Associate?

Good on you! And you should be totally proud of yourself!

I took mine late last year, and I'm here to share my experience and tips around it.

First things first, things you probably already know: